Ma

McCann, Dick - Team Management Wheel

McIntyre and Teevan on media violence

MacKinnon, Catharine - see Pornography

McLelland - see Motivation

McLeod - research into media violence

McLuhan, Marshall

McRobbie, Angela, on moral panics

Maddox, The (US ship allegedly attacked in Gulf of Tonkin)

Madonna, Fiske on

Maletzke's model of the mass media

management styles - see Leadership

management theory

Marcuse, Herbert

Marx

Marxist approach to mass media effects

Marxist approach to mass media effects - criticisms of

Maslow, Abraham

Maslow's hierarchy of needs

MASS MEDIA EFFECTS

• general introduction

• for details on separate aspects, see effects research

• fourth estate

• legislation (see de Fleur's model)

• limited effects paradigm of media influence

• mass media and persuasion: see

  • Carl Hovland

  • Political Propaganda and Persuasion

• pluralist view of the mass media

• public sphere

• regulation

MEANING

• introduction

• connotation

• context

• denotation

• structure

• signification (semiotics)

• Ang, Ien on meaning

• Berlo, David on meaning

• Fish, Stanley on meaning

media imperialism

Media Monitoring Group

MEDIA OWNERSHIP

• The argument for diversity

  • The Royal Commission on the Press

• Concentration of ownership

• Major groups

  • News International

  • Daily Mail and General Trust plc (DMGT)

  • Mirror Group plc

  • United MAI

  • The Telegraph plc

  • Pearson

  • Guardian Media Group plc

• Satellite ownership

memes and memetics

MEMEX machine

message treatment

metanarrative

Milgram - see Obedience to authority

'Miller test' of obscenity

Minitel

Minneapolis Ordinance (pornography)

minority influence

Mintel

Mirror Group plc